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AI customer service for legal

Intake questions repeat all day, but only a lawyer can give advice.

Start free — 100 chats See pricing
A law office with bookshelves
In short

AI customer service for legal is a website assistant that answers buyer questions from your own content, captures the enquiry and hands it to your team. It is built for managing partner or firm marketing lead dealing with intake questions repeat all day, but only a lawyer can give advice.

  • Managing partner or firm marketing lead
  • Answers cite your content
  • Lead captured with the conversation
  • Handoff to a person
  • Live in about 10 minutes
Buyer psychology

What the managing partner or firm marketing lead is actually thinking

The decision is emotional before it is technical. These four things decide whether they try the assistant.

What triggers the search

Intake questions repeat all day, but only a lawyer can give advice.

What they are afraid of

Unauthorized practice of law or a confidentiality breach.

The objection to answer

“A chatbot cannot handle legal matters.”

The proof that closes it

The assistant screens intake and routes every legal question to a solicitor.

The problem

What legal teams deal with

Intake repetition

The same qualification questions for every enquiry.

Unqualified enquiries

Partners spend time on cases the firm does not take.

Confidentiality

Some details must stay out of automated systems.

No advice

Legal questions must reach a qualified person.

In practice

A real legal conversation

BA
Legal
AI assistant · answers from your content
Do you handle employment disputes?
Yes — the employment team handles disputes, contracts and tribunals. The first consultation is 30 minutes.Source: Employment law page
Am I likely to win my case?
I cannot give legal advice. A solicitor can review it — what is the best email to reach you?Source: Handoff
Ask anything…

Sample conversation. Answers come from the content you publish.

Decision criteria

What buyers compare

CapabilityDeskClerk AIA generic chatbot
Legal advice blockedYesOften not
Intake capturedYesForm only
Confidentiality noticeYesRare
Firm brandingWhite labelVendor badge
Search and AI answers

How legal buyers search

Buyers ask search engines and AI assistants the same questions they would ask a person. This page and the assistant answer with the same facts.

ai chatbot for law firmslegal intake chatbotlaw firm lead qualificationsolicitor website chatbotlegal client intake automation

Questions they type or ask AI

  • “What areas of law do you practise?”
  • “How much is the first consultation?”
  • “Do you handle employment disputes?”
  • “What documents should I bring?”
  • “How long does a case usually take?”
  • “Can I speak to a solicitor?”

Why this matters for GEO

AI assistants quote pages that state facts clearly, in question-and-answer form. Each answer here cites the page it came from, so the same fact appears in search, in chat and in the assistant’s summary.

Guardrails

What it will not do in legal

No legal advice

Every question that asks for an opinion is routed to a solicitor.

No case details required

Visitors are told not to share sensitive documents in chat; intake happens with the firm.

Practice areas from your page

Answers about services come from your published content.

Outcomes

What changes in the first month

Structured intake

Case type and contact details collected before the first call.

No legal advice

Advice questions routed to a person.

Fewer dead enquiries

Contact details captured for follow-up.

Stacked folders and documents on a desk
Behind the answers

One knowledge base, cited on every reply

Paste your URL or upload the documents you already have. The assistant chunks and indexes them and shows the source under each answer.

  • Pages, PDFs, Word, spreadsheets
  • 50 MB per file
  • 10M characters per site
  • Gaps listed in the visitor's words
By the numbers

The product behind this page

Only counts we can verify.

14
product features
4
interface languages
11
file formats
10
minutes to set up
“We started with the question that filled our inbox, then added the rest.”
Managing partner or firm marketing lead · DeskClerk AI customer
FAQ

Frequently asked questions

No. It answers intake and process questions and routes advice to a solicitor.
It asks the questions you define in response rules and routes the enquiry.
Conversations are stored per site and visible only to your team; visitors are told not to share documents in chat.
It captures the request and your team confirms.
Yes, within one site; separate sites can have separate knowledge bases.
Answers follow the visitor's language.
No. You paste one script tag before the closing body tag of your site, or use a code block in your builder. Most sites are live in about 10 minutes.
PDF, DOCX, RTF, XLSX, XLS, CSV, PPTX, PPT, TXT, MD, HTML, JSON and XML — 11 format processors. Up to 50 MB per file and up to 200 pages per PDF. Scanned images are not supported.
It answers in the visitor's language, using your content. Interface text is available in English, Chinese, German and Arabic today; more interface languages are planned.
One visitor message or one assistant reply is one message. One question plus one answer is two messages, so plans are quoted in complete answers — 1,250 answers per month on Basic is 2,500 messages.
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Pricing

Plans and what is included

Put an assistant on your website today

Start with 100 free chats. No credit card to begin, live in about 10 minutes.

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